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LifeSmarts consumer literacy program launches 2021-22 season with new online learning, scholarship, and community service opportunities for teens

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Millions of student leaders have gained real-world knowledge through the program’s 27 years of education and competition

September 13, 2021
Media contact: National Consumers League – Carol McKay, carolm@nclnet.org, (412) 945-3242

Washington, DC—Today marks the official launch of the 2021-2022 season of LifeSmarts, a national scholarship competition and educational program for middle-school and high-school students that tests knowledge of real-life consumer issues and is helping to create a future generation of consumer-savvy adults. A new season of LifeSmarts goes live online at LifeSmarts.org today. LifeSmarts is a program of the National Consumers League, the nation’s pioneering consumer advocacy watchdog.

“We are very excited to launch this season of LifeSmarts,” said Program Director Lisa Hertzberg. “For more than a quarter century, LifeSmarts has given students the skills they need to succeed as adults. We’ve seen more than 1.5 million students gain knowledge, confidence, leadership capabilities, and team-building skills. The competition is fun, and the impact of LifeSmarts is life-long.”

As our nation’s education institutions continue to evolve in response to the pandemic, LifeSmarts has evolved as well, offering tools to meet the needs of instructors whether they are teaching inside a classroom or remotely.

“No matter what modality schools are using, LifeSmarts has resources for educators and parents to use during this unique time,” said Hertzberg. “Developing smart and successful citizens, workers, and consumers is always our mission, and we’re here to help students and educators meet the challenges imposed by COVID-19.”

LifeSmarts focuses on five main content areas:

  • consumer rights & responsibilities
  • personal finance
  • technology & workforce prep
  • health & safety
  • the environment

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams, as well as several wildcard teams, advance to the national championship held each year in a different American city.

The 2022 National LifeSmarts Championship is scheduled to take place in Washington, DC, April 21-24, 2022, where State Champion and Wild Card teams will meet to compete for the national title. Last year’s competition was held virtually.

In addition to online, state, and national competitions, LifeSmarts recognition and awards occur throughout the program year:

Teams of students vie for cash prizes in the online TeamSmarts quiz, which focuses on a specific LifeSmarts content area each month from September through February.

Classroom mentor programs: Five $1,000 scholarships are awarded each winter to winning LifeSmarts students who become LifeSmarts OTC Medicine Safety Mentors to educate younger students and community members about medicine safety. LifeSmarts thanks Johnson & Johnson for underwriting this important community service project.

Partnering with FBLA (Future Business Leaders of America), 4-H, and FCCLA (Family, Career, and Community Leaders of America), LifeSmarts complements these organizations’ projects, judging events, competitive events, and activities. LifeSmarts offers special opportunities for members of these student leadership organizations.

LifeSmarts is active in all states and the District of Columbia.

“We are proud of the impact LifeSmarts has made entering its 28th  year educating teens, and we are excited to continue to grow the LifeSmarts program, to educate students about financial literacy, and to create a new generation of savvy, market-ready consumers and workers,” said NCL Executive Director Sally Greenberg. “Too often traditional high school curriculum fails to teach students vital information that will be crucial once students go to college, get their first job, or move out of their parents’ house.”

In addition to hosting the official LifeSmarts competition, LifeSmarts.org provides resources for educators to supplement existing lesson plans. These include daily quizzes, educational videos, lessons, focused study guides, and scholarship opportunities. LifeSmarts lessons closely align with courses taught in family and consumer sciences, business, technology, health, and vocational education. Math and English teachers have also had success with LifeSmarts, as have homeschool and community educators.

Major LifeSmarts contributors include: Amazon, American Express, Intuit, Johnson & Johnson, JPMorgan Chase, Melaleuca, NortonLifeLock, Toyota, Underwriters Laboratories, Western Union, and WSECU, along with a number of state and local sponsors.

Visit LifeSmarts.org for more information.

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About LifeSmarts

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: LifeSmarts.org, email lifesmarts@nclnet.org, or call the National Consumers League’s communications department at 202-835-3323.

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

LifeSmarts consumer literacy program launches 2020-21 season with new online learning, scholarship, and community service opportunities for teens

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September 14, 2020

Millions of student leaders have gained real-world knowledge through the program’s quarter-century of education and competition

Media contact: National Consumers League – Carol McKay, carolm@nclnet.org, (412) 945-3242 or Taun Sterling, tauns@nclnet.org, (202) 207-2832

Washington, DC—Today marks the official launch of the 2020-2021 season of LifeSmarts, a national scholarship competition and educational program for middle-school and high-school students that tests knowledge of real-life consumer issues and is helping to create a future generation of consumer-savvy adults. A new season of LifeSmarts goes live online at LifeSmarts.org today. LifeSmarts is a program of the National Consumers League, the nation’s pioneering consumer advocacy watchdog.

“We are very excited to launch this season of LifeSmarts,” said Program Director Lisa Hertzberg. “For more than a quarter century, LifeSmarts has given students the skills they need to succeed as adults. We’ve seen more than 1.5 million students gain knowledge, confidence, leadership capabilities, and team-building skills. The competition is fun, and the impact of LifeSmarts is life-long.”

Education certainly looks different across the country this year, and LifeSmarts has tools to help. “No matter what modality schools are using, LifeSmarts has resources for educators and parents to use during this unique time,” said Hertzberg. “Developing smart and successful citizens, workers, and consumers is always our mission, and we’re here to help students and educators meet the challenges imposed by COVID-19.”

LifeSmarts focuses on five main content areas:

  • consumer rights and responsibilities
  • personal finance
  • technology
  • health and safety
  • and the environment

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams as well as several wildcard teams advance to the national championship held each year in a different American city.

The 2021 National LifeSmarts Championship is scheduled to take place in Cincinnati, Ohio, April 21-24, 2021.  LifeSmarts will host State Champion and Wild Card teams from both the 2019-2020 and 2020-2021 program years, celebrating winning students in a first-ever double competition. If COVID-19 makes that impossible, NCL will host a virtual event. Winning team members receive scholarships and other prizes.

In addition to online, state, and national competitions, LifeSmarts recognition and awards occur throughout the program year:

  • Teams of students vie for cash prizes in the online TeamSmarts quiz, which focuses on a specific LifeSmarts content area each month from September through February.
  • Classroom mentor program: Five $1,000 scholarships are awarded each winter to winning LifeSmarts students who become LifeSmarts OTC Medicine Safety Mentors to educate younger students and community members about medicine safety. LifeSmarts thanks Johnson & Johnson for underwriting this important community service project.
  • Partnering with FBLA (Future Business Leaders of America), 4-H, and FCCLA (Family, Career, and Community Leaders of America), LifeSmarts complements these organizations’ projects, judging events, competitive events, and activities. LifeSmarts offers special opportunities for members of these student leadership organizations.

LifeSmarts is active in all states and the District of Columbia, where NCL is headquartered.

“We are proud of the impact LifeSmarts has made in its 26 years of educating teens, and we are excited to continue to grow the LifeSmarts program, to educate students about financial literacy, and to create a new generation of savvy, market-ready consumers and workers,” said NCL Executive Director Sally Greenberg. “Too often traditional high school curriculum fails to teach students vital information that will be crucial once students go to college, get their first job, or move out of their parents’ house.”

In addition to hosting the official LifeSmarts competition, LifeSmarts.org provides resources for educators to supplement existing lesson plans. These include daily quizzes, educational videos, social media competitions, focused study guides, and scholarship opportunities. LifeSmarts lessons closely align with courses taught in family and consumer sciences, business, technology, health, and vocational education. Math and English teachers have also had success with LifeSmarts, as have homeschool and community educators.

Additional major LifeSmarts contributors include: AARP, American Express, Intuit, Melaleuca, Underwriters Laboratories, and WSECU, along with a number of state and local sponsors.

Visit LifeSmarts.org for more information.

###

About LifeSmarts

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: LifeSmarts.org, email lifesmarts@nclnet.org, or call the National Consumers League’s communications department at 202-835-3323.

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

Support LifeSmarts on #GivingTuesday, Dec. 1 – National Consumers League

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hertzberg-1.jpgThis post originally appeared on LifeSmarts.org. LifeSmarts is a program of the National Consumers League. Written by Lisa Hertzberg, LifeSmarts Program Director.

I could not be more proud of NCL’s LifeSmarts program and the difference it makes for high school students. We educate the next generation of students about their worker and consumer rights, helping them learn about important real-world topics such as saving for their futures, nutrition, digital security and privacy, and much more. LifeSmarts is so successful because it provides teens with the skills and knowledge they need to evaluate risks and opportunities in order to make informed decisions for themselves and their families. It pushes students to use critical thinking skills and prepares them to apply these skills to the real world.But LifeSmarts teachers other lessons, too: It provides students with confidence, pride, leadership skills, and teamwork. It enables students to become a voice for their families and their communities – helping others avoid fraud, make better deals, and exercise their rights with conviction. We also hear from educators that LifeSmarts motivates students to improve their grades. For some, it’s even the anchor they need to stay in school.

Here is one moving story a LifeSmarts coach shared with me about the difference she had seen LifeSmarts make for one of her students, Joey.

Joey was a junior when he took one of my classes. He was a middle child — with an older sister, who was in the top ten in her class, and a younger brother, who made top grades as well. Joey, on the other hand, struggled to maintain passing grades. When we took the test to qualify for the LifeSmarts state competition, he was not in the top five or even the top 15. But I needed another boy on the team, and since Joey had been helping the other students practice, I decided to give him a chance and put him on the team.

At the state competition, the team won the first round and got a fever to win. They kept winning until the semi-final round, when they lost by five points on the final buzzer question.

Their competition was over for the year, but the three junior members of the team came to me when we got home. They wanted to keep the team together and try to win the state LifeSmarts title their senior year.

The next year, when they took their quizzes to qualify online, Joey and Lucy had a tie score. This was the third year Lucy had been on a LifeSmarts team and she had always had the top score. Joey, on the other hand, had more than doubled his score from the year before.

As a junior, he had one area of expertise: automobiles. As a senior, it was obvious that he had spent a lot of time studying. He answered questions in all areas and was fast and confident on the buzzer. I am proud to say that the team finished first at state and traveled to nationals to represent Texas at the National LifeSmarts Championship!

Joey said that this was the first time he had achieved anything academically that his brother and sister had not done first and better. His counselor commented about how far his class rank went up his senior year. Other teachers told me his grades dramatically improved his senior year. I cannot guarantee that it was all due to LifeSmarts, but I know that it was a big factor.

You can help us reach more students like Joey. We are asking for contributions in support of LifeSmarts this #GivingTuesday. This global initiative takes place December 1, 2015, and is a day devoted to giving back to nonprofit organizations via social media. You may donate anytime, and don’t have to wait for December 1!

We are excited to announce that we have received a pledge from BuckleySandler, LLP, and Jonice Gray Tucker, a member of the LifeSmarts Advisory Board, to match individual donations made on #GivingTuesday! Their generosity will help double the contributions we get—so please keep that in mind and give whatever you can this year!