Celebrating 30 years of educating youths on consumer topics, NCL’s LifeSmarts program heads to San Diego for its annual national competition

April 17, 2024

Media contact: National Consumers League – Melody Merin, melodym@nclnet.org, 202-207-2831

Washington, DC – The 30th National LifeSmarts Championship, the youth consumer education program of the National Consumers League, kicks off tomorrow, Thursday, April 18, at Hyatt Mission Bay in sunny San Diego, California. The four-day annual event hosts students from across the United States competing for prizes while showcasing their knowledge of real-life consumer issues that focus on the five content areas: personal finance, consumer rights, technology and career readiness, health and safety, and the environment.

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams—as well as several wildcard teams—advance to the national championship held each year in a different American city.

This year’s competition in San Diego is set to be the largest event for the 30-year-old program—with 47 teams and 230 students from across the U.S. vying for prizes and the coveted championship title. Along with the students, 79 coaches and 80 volunteers will be joining the four-day event.

Last year’s competition—held in Cincinnati, Ohio—was won by the Maryknoll Spartans from Maryknoll High School in Honolulu, Hawaii, a first win for the Aloha State.

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About the National Consumers League (NCL)

The National Consumers League, founded in 1899, is America’s pioneer consumer organization.  Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad.  For more information, visit nclnet.org.

NCL celebrates 30 years of LifeSmarts, recognizes its lifelong partners at annual Spring Soiree

February 28, 2024

Media contact: National Consumers League – Melody Merin, melodym@nclnet.org, 202-207-2831

Washington, DC – NCL celebrates the 30th anniversary of its LifeSmarts program at the National Press Club in Downtown Washington, DC, on Wednesday, February 28. LifeSmarts is the organization’s national consumer literacy program that gives young people in middle and high school the necessary skills to become successful adults, preparing them to be informed consumers and workers.

“We want this evening to celebrate 30 years of this incredible program and honor our partnership with four wonderful organizations that have made LifeSmarts the extraordinary program that it is today,” said NCL CEO Sally Greenberg.

Receiving NCL’s LifeSmarts Lifetime Partnership Award were Steven Mitchell, Executive Director and CEO of Business Professionals of America (BPA); Alex Graham, President and CEO of Future Business Leaders of America (FBLA); Sandy Spavone, Executive Director of Family, Career and Community Leaders of America (FCCLA); and Chelle Travis, Executive Director of SkillsUSA.

The program also included LifeSmarts Advisory Board member Molly Alawode of Kenvue, a longtime partner of LifeSmarts, and Andrew Harris, Director of Public Policy at Amazon, which has also been a major supporter of LifeSmarts.

“I want to congratulate all our LifeSmarts Lifetime Partnership Award honorees,” said Lisa Hertzberg, LifeSmarts program director. “We are honored to work with each of them and we appreciate the opportunities to have partnered with them and make a difference in the lives of so many youths.”

For more information on this year’s event, visit the 2024 Spring Soiree.

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About the National Consumers League (NCL)

The National Consumers League, founded in 1899, is America’s pioneer consumer organization.  Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad.  For more information, visit nclnet.org.

2023 Script Your Future Medication Adherence Team Challenge winners

May 16, 2023

Media contact: National Consumers League – Katie Brown, katie@nclnet.org, 202-823-8442

Washington, DC —Today, the National Consumers League (NCL) announced the winners of its twelfth annual Script Your Future Medication Adherence Team Challenge, an eight-week intercollegiate competition among health profession student teams and faculty to combat poor medication adherence in the United States, where nearly three out of four patients do not take their medication as directed.

The Challenge, hosted by NCL, returns to university campuses across the country to encourage student competition and innovation. “The Team Challenge was first established in 2011 to nurture adherence-minded values in future generations of health professionals. Since its launch, the campaign has supported close to 2,000 community health events, engaged over 60,000 healthcare providers, and reached 27.5 million consumers and counting. We are very proud of the contribution this effort has made to the public health of all consumers,” said NCL Chief Executive Officer, Sally Greenberg.

This year’s winners are:

  • Lake Erie College of Osteopathic Medicine (LECOM) School of Pharmacy,
  • Temple University School of Pharmacy,
  • Western University School of Health Sciences,
  • University of Charleston School of Pharmacy, and
  • University of Pittsburgh School of Pharmacy.

2023 Medication Adherence Team Challenge Winners

National Award Winner: Lake Erie College of Osteopathic Medicine (LECOM)

Lake Erie College of Osteopathic Medicine’s (LECOM) 2023 Script Your Future efforts were centered around Wellness, Adherence, Lifestyle, and Knowledge (WALK). LECOM students and faculty designed community service events in collaboration with various healthcare professionals across pathways (Erie, Bradenton, Distance Education) and programs (pharmacy, medical, and masters). The unified message promoted the importance of medication adherence, chronic disease state management, reducing disease stigma, smoking cessation, safe drug disposal, and OTC medication safety. To kick off 2023 Script Your Future, a healthcare pledge affirming the importance of interdisciplinary teamwork in improving patient outcomes was distributed and 223 current and future healthcare professional signatures were received. Overall, 817 educational materials were distributed in-person to 260 individuals. Social media, print, and broadcasting efforts reached an estimated 279,360 individuals. Overall, LECOM’s Script Your Future was a successful and impactful campaign that consisted of 159 volunteers, correlating to 273 hours of community service contributed throughout 23 service events that reached 279,779 individuals.

Under-Represented Community Outreach Award Winner: Temple University

Temple University’s main initiative this year was a community baby shower. Students got together and sought donations for diapers, wipes, baby clothes, diaper bags, strollers, car seats, baby bottles, and pacifiers, and advertised the event throughout social media to expectant mothers in the North Philadelphia community. Students connected with larger Philadelphia organizations to get the word out and have expecting mothers register for the event. The event was a great success! There was a panel on general women’s health and gestational diabetes to educate the expecting mothers and students created pamphlets on gestational diabetes and pediatric vaccinations. During the event students displayed safe drug disposal posters and educated the mothers on the importance of keeping medications in places where children and pets cannot reach them. The team was able to help over 50 expectant mothers in the North Philadelphia community.

Media & Communications Award Winner: Western University

In addition to creating TikTok videos, Western’s 2023 team recreated its website with a new, cleaner interface that is easier to use among every age group. A new tinyurl link (www.tinyurl.com/amcphealthhelper) and QR codes to link to the website were created, along with infographics for a variety of chronic diseases. The infographics were visually appealing and easy to read. Additionally, the infographics about COVID-19, high blood pressure, diabetes, and more were available to view in English, Spanish, Vietnamese, Mandarin, and Korean. For this year, the team provided a new translation for its infographics in Tagalog because there is a significant number of Filipino patients within the community. Visitors were able to download these infographics in each language for personal use, all infographics were available in these languages. By informing patients about their disease states, the students were able to help them understand why it is important to continue adhering to their medications. In addition to efforts to promote the TikTok videos and website, the team also collaborated with local pharmacies including Owl Pharmacy, Holt Pharmacy, Ontario Pharmacy, ABC Pharmacy, and Costco Pharmacy in distributing Script Your Future wallet cards. A total of approximately 2,000 wallet cards were distributed, including 1290 in English, 347 in Spanish, 142 in Vietnamese, and 80 in Mandarin.

Interprofessional Award Winner: University of Charleston

The University of Charleston School of Pharmacy (UCSOP) took a broad approach to interprofessional collaboration and included students studying political science and public health. These students were onsite during the West Virginia Rural Health Day and WVA Pharmacy Day at the Capital events. Political Science students were able to give advice to pharmacy students on presenting material and information to legislators and state leaders. Students focused efforts on increasing community influence around the importance of healthy lifestyles, medication adherence, and the confidence in vaccines. To broaden the effort further, the University of Charleston Nursing Program, University of Charleston Athletic Trainers and Exercise Undergraduates, along with various undergraduate students who could share knowledge on health topics participated in various events. In addition to UC associates, the team collaborated with several community partners, such as the West Virginia Pharmacists Association, West Virginia Rural Health Association, West Virginia Collegiate Recovery Network, American Foundation for Suicide Awareness, The American Heart Association, Mt. Olivet Baptist Church, and West Virginia local and state representatives. In working with these organizations, the team was able to broaden the number of community members influenced by its campaign efforts.

Technology Innovation Award: University of Pittsburgh

The Pitt Pharmacy team created innovative technologies where students had the ability to learn about cardiovascular emergencies in real time. Students ran simulations with simman. This “patient” can have a range of health concerns, from a heart attack to atrial fibrillation. Students learned how cardiac disorders are treated and performed simulations as instructors for future pharmacy students. In addition, student organizations hosted events with virtual reality technology where students could “treat” patients for these cardiovascular events.

Owen Hott, a student involved in the University of Pittsburg technology committee, stated, “As the head of the technology and innovation committee, Script Your Future was a great experience that allowed me to work with new people, come up with awesome ideas, and to play a part in a national campaign to empower patients. Part of my future goals as a pharmacist is to make sure that patients are as knowledgeable about their own health as their health providers. It’s all too often that I see issues that could have been avoided if anyone had spent the time to teach patients about their conditions rather than just sending them off with their medications, and I’m glad I was able to contribute to the cause!”

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About the National Consumers League (NCL)
The National Consumers League, founded in 1899, is America’s pioneer consumer organization.  Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad.  For more information, visit nclnet.org.

Team from Hawaii wins its state’s first National LifeSmarts Championship

May 2, 2023

Media contact: National Consumers League – Melody Merin, melodym@nclnet.org, 202-207-2831

Photos from the 2023 National LifeSmarts Championships can be found here.

The team from Maryknoll School in Honolulu, Hawaii, was crowned the 2023 National LifeSmarts Champion in Cincinnati, Ohio, this past Sunday, April 30. In 29 years of LifeSmarts competition this is the first-ever win for The Aloha State.

The all-senior team, coached by Kit U Wong, competed against Dallas High School from Dallas, Pennsylvania, in the championship match. The 2023 members of the team from Hawaii include: Captain Chris Ho, Adam Nelson, Maddi Agustin, Kaitlyn McLeod, and Benson Leung.

Joining Hawaii and Pennsylvania in Sunday’s semifinal matches were teams from Georgia and Rhode Island. Teams from the District of Columbia, Kansas, Washington, and Wisconsin all made it to the top eight.

Forty-two student teams traveled from across the country to compete over four days at the iconic Hilton Cincinnati Netherland Plaza in Downtown Cincinnati.

“This year’s Nationals, like past competitions, were riveting,” said LifeSmarts Program Director Lisa Hertzberg. “Each year, teams from across the United States come ready to compete, learn from each other, and enjoy their time together. We are thrilled for Team Hawaii’s first ever-win. Congratulations to the Maryknoll Spartans!”

“I commend all of the students who competed hard and demonstrated such a breadth of consumer knowledge,” continued Hertzberg. “They are the best and brightest from across the country, and they should all be proud of their accomplishments.”

LifeSmarts is an education and scholarship program run by the Washington, DC-based National Consumers League (NCL), the nation’s oldest consumer advocacy organization. It competitively tests high school students’ knowledge of consumer awareness, with subjects including personal finance, health and safety, consumer rights and responsibility, technology and workforce preparation, and the environment. LifeSmarts is available in all 50 states, the District of Columbia, and in partnership with student leadership programs such as 4-H, BPA, FBLA, FCCLA, SkillsUSA. and others.

Each student on the first-place team received a $1,500.00 scholarship; second-place team members received $1,000.00 scholarships; and third-place team members received $750 scholarships. Team members who placed fourth received gift cards.

Teens from each of the 42 teams represented at Nationals also competed as individuals, and the top-scoring student in each LifeSmarts subject received a $500 scholarship from NCL. The 2023 winners are:

  • Consumer Rights and Responsibilities: Lucas Carver, Pennsylvania
  • Environment: Hannah Christianson, Washington
  • Health and Safety: Marie Popielarz, Pennsylvania
  • Personal Finance: Mahi Dohl, Pennsylvania
  • Technology and Workforce Preparation: Chris Ho, Hawaii

Natalie Keller from Selah High School in Washington State and Gabe Laster from Norton Wild Card 9 from Lebanon, Missouri, were awarded co-LifeSmarts Students of the Year. They each received $100 Amazon gift cards.

Winning recognition as LifeSmarts Coaches of the Year were Tina Steinert from Kansas, Dave Handt from Varsity Wild Card 4 from North Dakota and Bea Roberson from Oklahoma  All three LifeSmarts coaches received $100 Amazon gift cards.

LifeSmarts State Coordinator of the Year was awarded to Brittani Lee, Georgia State Coordinator, who has been a devoted advocate for LifeSmarts for many years, growing the state program and seeing four teams from Georgia advance to this year’s National LifeSmarts Championship.

The Sarah Weinberg LifeSmarts Memorial Scholarship, given each year to a student who demonstrates an extraordinary commitment to community service, was awarded to Kaitlyn Johnson of Delaware.

NCL’s partnership with UL Standards & Engagement has elevated the issues surrounding counterfeit products. Winners of the Be Safe Buy Real digital poster contest were Bianca Murphy from Colorado, Kianna Siebert from Minnesota, Marie Popielarz, Caiden Brown from Texas, Aminah Ali from Texas, Jesse Peddycord Contreras from Varsity Wild Card 4 in North Dakota, Samuel Steele from Kansas, and Jesse Taylor from Kansas. Bailey Bennett and Anunya Madhavaraman—both from Georgia—were JV (middle school) winners. Each recipient received a $100 cash prize.

Winners in the Norton Identity Theft essay contest were Kaitlyn Johnson, Reyna Brown Muhammad from Alabama, Joe Rutledge from Georgia, Allie Higgins from Idaho, and Alison Thompson from Wisconsin. Each received a $1,000 scholarship for their winning essays providing solutions to identity theft.

Johnson & Johnson Consumer Inc. sponsored five scholarships which were awarded to students who impacted their communities with presentations and social media campaigns about OTC medicine safety. Winners were Emma Bayer of Norton Wild Card 2 in Georgia, Bryan Cabrera Icte from Delaware, Luis Felipe del Solar from Louisiana, Seth Moon from Georgia, and Kianna Siebert.

The LifeSmarts Team Spirit Award went to Calhan High School. The team from Colorado demonstrated outstanding camaraderie and great sportsmanship throughout the four-day championship.

The social media awards for most engaged on Instagram and our new meme contest were very popular among the students. The best meme went to Alyssa Harmon from Norton Wild Card 8. The Instagram winners were Amelia Gindorf from Arizona, Jada Sturdivant from Alabama and Autumn Negen from the Norton Wild Card 8 team. Each team also created a t-shirt and votes for the People’s Choice were collected on Instagram with that award went to the Washington team. The judge’s selections were Alabama and Oklahoma.

Sponsors of the 2023 National LifeSmarts Championship are as follows:

Platinum: Amazon, Johnson & Johnson Consumers Inc., Norton

Gold: Discover, Tide

Silver: Comcast, FICO, Melaleuca, Meta, P&G, Toyota

Bronze: American Express, JPMorgan Chase, UL Standards & Engagement, WSECU

At Sunday’s closing ceremony, NCL also announced that the 2024 National LifeSmarts Championship, which marks the program’s 30th anniversary, will take place in San Diego, California.

To learn more about LifeSmarts, visit www.lifesmarts.org.

About LifeSmarts

LifeSmarts is a comprehensive consumer education program that is free to middle school and high school students and educators. The goal of the LifeSmarts program is to create consumer-savvy young people who will be better equipped for adult life in today’s complex, global marketplace. Visit LifeSmarts.org for more information. LifeSmarts: Learn it. Live it.

About the National Consumers League (NCL)

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit nclnet.org.

Cincinnati to host 2023 National LifeSmarts Championship event April 27-30

Apr 25, 2023

Media contact: National Consumers League – Melody Merin, melodym@nclnet.org, 202-207-2831

Washington, DC — The 29th National LifeSmarts Championship, the youth consumer education program of the National Consumers League, kicks off this Thursday, April 27, at the Hilton Cincinnati Netherland Plaza, a National Historic Landmark in downtown Cincinnati. The four-day annual event hosts students from across the United States competing for prizes while showcasing their knowledge of real-life consumer issues that focus on the five content areas: personal finance, consumer rights, technology and career readiness, health and safety, and the environment.

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams—as well as several wildcard teams—advance to the national championship held each year in a different American city.

This year’s competition in Cincinnati will feature 42 teams representing 30 states and the District of Columbia, 14 wild card teams, and 28 state champions. NCL is also pleased to announce the special initiative to bring 10 teams from Title 1 schools to this year’s championship.

Click here for more information on this year’s National LifeSmarts Championship.

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About LifeSmarts
LifeSmarts is a comprehensive consumer education program that is free to middle school and high school students and educators. The goal of the LifeSmarts program is to create consumer-savvy young people who will be better equipped for adult life in today’s complex, global marketplace. Visit LifeSmarts.org for more information. LifeSmarts: Learn it. Live it.

About the National Consumers League (NCL)
The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit nclnet.org.

LifeSmarts announces expanded partnership with Discover® Student Loans

April 3, 2023

Media contact: National Consumers League – Katie Brown, katie@nclnet.org, 202-823-8442

During Financial Literacy Month, LifeSmarts, a teen consumer literacy education program, is expanding lessons to help high school students prepare to get the most out of their post-secondary education.

Washington, DC – The 29th National LifeSmarts Championship is on the horizon for the National Consumers League’s (NCL) youth consumer education program. Through LifeSmarts, students learn about real-life consumer issues and compete to win prizes and scholarships at the National LifeSmarts Championship in April each year. To highlight the start of Financial Literacy Month in April, NCL is proud to announce an expansion of lessons on financial aid and financing a post-secondary education and a new lesson about choosing a college major, made possible by Discover Student Loans.

From April 27-30, 2023, high school students from across the country will meet in Cincinnati, OH, to compete in the annual event. The competition takes place over four days during which students will showcase their knowledge of personal finance topics, as well as consumer rights, technology and career readiness, health and safety, and the environment.

LifeSmarts prepares students for life after high school, including guiding students to consider post-secondary education options, and understanding how their choices will impact their readiness for the careers they wish to pursue. LifeSmarts is active in all states and the District of Columbia, where NCL is headquartered.

Thanks to this partnership with Discover Student Loans, LifeSmarts is expanding upon financial aid lessons created in 2022 and featuring student loan questions throughout the National Championship. In addition, next fall a new lesson will help high school students choose a college major using tools available via the website College Covered. CollegeCovered.com was created by Discover Student Loans to provide students, parents and high school counselors with the know-how to plan and pay for college. The website offers a variety of resources and tips for each step of the college planning process.

“We are pleased to work with Discover Student Loans to help our students learn about all aspects of post-secondary education,” said National Program Director Lisa Hertzberg. “We are especially gratified to expand our educational materials to help students consider their own path and the coursework that will set them up for future success.”

Last year, students answered more than 3.5 million consumer questions about financing post-secondary education, credit reports, nutrition, social media, and everything in between. More than 110,000 students used LifeSmarts materials in their classrooms and extracurricular activities.

“Each year, LifeSmarts brings new opportunities for high school students to learn invaluable information to prepare them for life beyond high school,” says NCL President Sally Greenberg. “Too often, traditional high school curriculum fails to teach students vital information to become successful adults, and LifeSmarts helps to close that gap with lessons that now include choosing a college major.”

“Our expanded partnership with LifeSmarts allows them to add more real-world lessons addressing important topics like financing a college education,” said Nicole Straub, Senior Vice President for Discover Student Loans. “Having a better understanding on how to pay for college sets students and their families up to make smarter financial decisions for their future.”

Discover Student Loans also offers a scholarship opportunity for students and parents. Throughout the year, 12 eligible students or parents will be randomly selected to win a $5,000 Discover Student Loans Scholarship Award to help cover college expenses. Students and parents can click here to enter to win this $5,000 scholarship. Drawings held monthly. No purchase or loan necessary to enter or win.

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About LifeSmarts

LifeSmarts is a comprehensive consumer education program that is free to middle school and high school students and educators. The goal of the LifeSmarts program is to create consumer-savvy young people who will be better equipped for adult life in today’s complex, global marketplace. Visit LifeSmarts.org for more information. LifeSmarts: Learn it. Live it.

About the National Consumers League (NCL)

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit nclnet.org.

LifeSmarts consumer literacy program launches 2021-22 season with new online learning, scholarship, and community service opportunities for teens

Millions of student leaders have gained real-world knowledge through the program’s 27 years of education and competition

September 13, 2021
Media contact: National Consumers League – Carol McKay, carolm@nclnet.org, (412) 945-3242

Washington, DC—Today marks the official launch of the 2021-2022 season of LifeSmarts, a national scholarship competition and educational program for middle-school and high-school students that tests knowledge of real-life consumer issues and is helping to create a future generation of consumer-savvy adults. A new season of LifeSmarts goes live online at LifeSmarts.org today. LifeSmarts is a program of the National Consumers League, the nation’s pioneering consumer advocacy watchdog.

“We are very excited to launch this season of LifeSmarts,” said Program Director Lisa Hertzberg. “For more than a quarter century, LifeSmarts has given students the skills they need to succeed as adults. We’ve seen more than 1.5 million students gain knowledge, confidence, leadership capabilities, and team-building skills. The competition is fun, and the impact of LifeSmarts is life-long.”

As our nation’s education institutions continue to evolve in response to the pandemic, LifeSmarts has evolved as well, offering tools to meet the needs of instructors whether they are teaching inside a classroom or remotely.

“No matter what modality schools are using, LifeSmarts has resources for educators and parents to use during this unique time,” said Hertzberg. “Developing smart and successful citizens, workers, and consumers is always our mission, and we’re here to help students and educators meet the challenges imposed by COVID-19.”

LifeSmarts focuses on five main content areas:

  • consumer rights & responsibilities
  • personal finance
  • technology & workforce prep
  • health & safety
  • the environment

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams, as well as several wildcard teams, advance to the national championship held each year in a different American city.

The 2022 National LifeSmarts Championship is scheduled to take place in Washington, DC, April 21-24, 2022, where State Champion and Wild Card teams will meet to compete for the national title. Last year’s competition was held virtually.

In addition to online, state, and national competitions, LifeSmarts recognition and awards occur throughout the program year:

Teams of students vie for cash prizes in the online TeamSmarts quiz, which focuses on a specific LifeSmarts content area each month from September through February.

Classroom mentor programs: Five $1,000 scholarships are awarded each winter to winning LifeSmarts students who become LifeSmarts OTC Medicine Safety Mentors to educate younger students and community members about medicine safety. LifeSmarts thanks Johnson & Johnson for underwriting this important community service project.

Partnering with FBLA (Future Business Leaders of America), 4-H, and FCCLA (Family, Career, and Community Leaders of America), LifeSmarts complements these organizations’ projects, judging events, competitive events, and activities. LifeSmarts offers special opportunities for members of these student leadership organizations.

LifeSmarts is active in all states and the District of Columbia.

“We are proud of the impact LifeSmarts has made entering its 28th  year educating teens, and we are excited to continue to grow the LifeSmarts program, to educate students about financial literacy, and to create a new generation of savvy, market-ready consumers and workers,” said NCL Executive Director Sally Greenberg. “Too often traditional high school curriculum fails to teach students vital information that will be crucial once students go to college, get their first job, or move out of their parents’ house.”

In addition to hosting the official LifeSmarts competition, LifeSmarts.org provides resources for educators to supplement existing lesson plans. These include daily quizzes, educational videos, lessons, focused study guides, and scholarship opportunities. LifeSmarts lessons closely align with courses taught in family and consumer sciences, business, technology, health, and vocational education. Math and English teachers have also had success with LifeSmarts, as have homeschool and community educators.

Major LifeSmarts contributors include: Amazon, American Express, Intuit, Johnson & Johnson, JPMorgan Chase, Melaleuca, NortonLifeLock, Toyota, Underwriters Laboratories, Western Union, and WSECU, along with a number of state and local sponsors.

Visit LifeSmarts.org for more information.

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About LifeSmarts

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: LifeSmarts.org, email lifesmarts@nclnet.org, or call the National Consumers League’s communications department at 202-835-3323.

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

Advice to get rid of that debt monkey on your back

Michelle Singletary award-winning Washington Post columnist discusses how consumers can manage debt and…

LifeSmarts consumer literacy program launches 2020-21 season with new online learning, scholarship, and community service opportunities for teens

September 14, 2020

Millions of student leaders have gained real-world knowledge through the program’s quarter-century of education and competition

Media contact: National Consumers League – Carol McKay, carolm@nclnet.org, (412) 945-3242 or Taun Sterling, tauns@nclnet.org, (202) 207-2832

Washington, DC—Today marks the official launch of the 2020-2021 season of LifeSmarts, a national scholarship competition and educational program for middle-school and high-school students that tests knowledge of real-life consumer issues and is helping to create a future generation of consumer-savvy adults. A new season of LifeSmarts goes live online at LifeSmarts.org today. LifeSmarts is a program of the National Consumers League, the nation’s pioneering consumer advocacy watchdog.

“We are very excited to launch this season of LifeSmarts,” said Program Director Lisa Hertzberg. “For more than a quarter century, LifeSmarts has given students the skills they need to succeed as adults. We’ve seen more than 1.5 million students gain knowledge, confidence, leadership capabilities, and team-building skills. The competition is fun, and the impact of LifeSmarts is life-long.”

Education certainly looks different across the country this year, and LifeSmarts has tools to help. “No matter what modality schools are using, LifeSmarts has resources for educators and parents to use during this unique time,” said Hertzberg. “Developing smart and successful citizens, workers, and consumers is always our mission, and we’re here to help students and educators meet the challenges imposed by COVID-19.”

LifeSmarts focuses on five main content areas:

  • consumer rights and responsibilities
  • personal finance
  • technology
  • health and safety
  • and the environment

Each year, LifeSmarts competitors answer more than 3.5 million consumer questions about credit reports, recycling, nutrition, social media, state lemon laws, and everything in between. Students are quizzed on their knowledge of these subject areas during online competition. Top-performing teams then advance to statewide competitions, and state champion teams as well as several wildcard teams advance to the national championship held each year in a different American city.

The 2021 National LifeSmarts Championship is scheduled to take place in Cincinnati, Ohio, April 21-24, 2021.  LifeSmarts will host State Champion and Wild Card teams from both the 2019-2020 and 2020-2021 program years, celebrating winning students in a first-ever double competition. If COVID-19 makes that impossible, NCL will host a virtual event. Winning team members receive scholarships and other prizes.

In addition to online, state, and national competitions, LifeSmarts recognition and awards occur throughout the program year:

  • Teams of students vie for cash prizes in the online TeamSmarts quiz, which focuses on a specific LifeSmarts content area each month from September through February.
  • Classroom mentor program: Five $1,000 scholarships are awarded each winter to winning LifeSmarts students who become LifeSmarts OTC Medicine Safety Mentors to educate younger students and community members about medicine safety. LifeSmarts thanks Johnson & Johnson for underwriting this important community service project.
  • Partnering with FBLA (Future Business Leaders of America), 4-H, and FCCLA (Family, Career, and Community Leaders of America), LifeSmarts complements these organizations’ projects, judging events, competitive events, and activities. LifeSmarts offers special opportunities for members of these student leadership organizations.

LifeSmarts is active in all states and the District of Columbia, where NCL is headquartered.

“We are proud of the impact LifeSmarts has made in its 26 years of educating teens, and we are excited to continue to grow the LifeSmarts program, to educate students about financial literacy, and to create a new generation of savvy, market-ready consumers and workers,” said NCL Executive Director Sally Greenberg. “Too often traditional high school curriculum fails to teach students vital information that will be crucial once students go to college, get their first job, or move out of their parents’ house.”

In addition to hosting the official LifeSmarts competition, LifeSmarts.org provides resources for educators to supplement existing lesson plans. These include daily quizzes, educational videos, social media competitions, focused study guides, and scholarship opportunities. LifeSmarts lessons closely align with courses taught in family and consumer sciences, business, technology, health, and vocational education. Math and English teachers have also had success with LifeSmarts, as have homeschool and community educators.

Additional major LifeSmarts contributors include: AARP, American Express, Intuit, Melaleuca, Underwriters Laboratories, and WSECU, along with a number of state and local sponsors.

Visit LifeSmarts.org for more information.

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About LifeSmarts

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: LifeSmarts.org, email lifesmarts@nclnet.org, or call the National Consumers League’s communications department at 202-835-3323.

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.