NCL, FDA launch campaign to help consumers avoid food-drug interactions – National Consumers League

November 10, 2010

Contact: 202-835-3323, media@nclnet.org

Washington, DC–The National Consumers League (NCL) and the U.S. Food and Drug Administration (FDA) have teamed up to alert consumers to the possibility that the medications they are taking could interact with foods, caffeine, and alcohol.  With millions of Americans taking prescription or over-the-counter medications each day, the issue of interactions between medications and certain foods is of growing importance.

“Avoid Food-Drug Interactions” (view sample pages here) is an updated version of NCL’s very popular “Food and Drug Interactions” brochure. The renamed brochure contains new information, has been published in plain language, and is re-formatted as a guide for consumers to learn more about and avoid interactions.

”Despite how widespread our use of prescription medications has come, many Americans likely don’t give a second thought to whether the foods they regularly eat and drink might make certain drugs less effective, or even pose the risk of dangerous interactions,” said Sally Greenberg, NCL Executive Director. “Our new NCL/FDA brochure is a useful tool that anyone who takes medications should have access to.”

“To take medicine safely, it’s important to follow directions about what you eat and drink,” said Janet Woodcock, M.D., director of FDA’s Center for Drug Evaluation and Research. “Make sure you read the drug’s label every time to avoid harmful food and drug interactions, and to get the most benefit from your medicine.”

The “Avoid Food-Drug Interactions” brochure includes dozens of common medications and examples of interactions with certain foods, alcohol, and caffeine. This updated brochure contains information on new medications including allergy treatments, pain therapy, and cholesterol-lowering therapy.

“Even within the same drug categories there are important differences. For example, some drugs may be less likely to cause interactions because they are metabolized differently than other drugs in the same category,” said Rebecca Burkholder, NCL Vice President for Health Policy. “Our brochure is a great resource to learn about your risk of possible interactions, but consumers must also talk to their doctors or pharmacists to ensure they take their medications safely.”

Other examples in the brochure include which antibiotics should be taken with food to avoid stomach upset and information on foods, like fruit juices and milk, that may cause reactions with some medications.

If you would like a copy of the brochure, please send $2 for postage and handling to the National Consumers League, 1701 K Street, NW, Suite 1200, Washington, DC 20006.

Bulk order pricing is available as well. For more information, contact NCL’s Publications Manager Theresa Smith at (202) 835-3323.

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About the National Consumers League

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

Kudos to Wash Post for exposing troubling farmworker kids’ stories – National Consumers League

By Sally Greenberg, NCL Executive Director

Sunday’s Washington Post featured a *compelling – and sad – story that reaffirms NCL’s concerns about farmworker kids. In “A Harvest of Reduced Expectations,” by reporter Kevin Sieff, the youngsters interviewed describe constantly moving from town to town during the school year – following their farmworker parents, showing up at new schools in the middle of the year, and failing to enjoy any continuity in their education. As a result, many drop out.

One teenage girl talked about living in farmworker’s quarters, which are typically run down and lacking in the niceties so many of today’s teens take for granted – a good bed, a desk on which to do homework, regular hours for meals and bedtimes. One boy is pictured sitting on his bed reading over his homework; he has no desk and lives in a threadbare makeshift living quarters.

But most troubling in the teenage girl’s story is that though she is glad to be able to be with her father and take care of her siblings, she is often surrounded by farmworkers who are NOT there with their wives and families. During the weekends many of these men bring prostitutes back to the quarters where these children live.

Reid Maki at NCL has worked tirelessly with the other members of the Child Labor Coalition, which NCL co-chairs, to gain passage of the *CARE Act, which will help to get farmworker kids out of the fields and in school full-time. This Washington Post article is particularly well headlined: A Harvest of Reduced Expectations; the piece does a great job of shining a light on the substandard and unacceptable living conditions of so many farmworkers – and their kids. Let’s pass CARE and get these kids into schools where they will be learning on a continuous basis and not exposed to a world that is hardly fit for adults, let alone children.

*Links are no longer active as the original sources have removed the content, sometimes due to federal website changes or restructurings

Win-win for LifeSmarts partnership – National Consumers League

By Lisa Hertzberg, LifeSmarts Program Director

We are continually looking for new ways to expand the LifeSmarts program, and one way we do this is by partnering with companies and organizations that believe in our mission and help us sponsor new initiatives.

This post highlights a success story of a recent partnership that we took to the next level – we developed the materials we envisioned for LifeSmarts students and educators, and the sponsoring company was able to use the same educational pieces to train its workers and employees.

LifeSmarts U is an online learning tool that contains interactive lessons that individuals, teams, and classrooms of students can use to delve deeply into key consumer topics.

Western Union was receptive when we approached it to ask whether the company would support development of the consumer rights and responsibilities section of LifeSmarts U, and sponsor the first three consumer lessons on fraud awareness and prevention.

We quickly found that a successful collaboration would fulfill the needs of both partners, and that became a key component to our project. Western Union was interested in supporting LifeSmarts, and the company also welcomed the opportunity to create educational materials about fraud to help train its employees and agents around the world.

With an unrestricted educational grant from Western Union, we developed the three fraud  lessons that can be found in the Consumer Law section of LifeSmarts U. We shared the materials with Western Union, and the company immediately began using them in its training program. In fact, since LifeSmarts follows the traditional school year, and the new LifeSmarts U lessons are just going online this fall, Western Union was able to scoop us and begin using the new materials several months before we introduced them! In English, Spanish, and several other languages, no less.

Working on this project allowed us to enhance the content of our program, develop a strong working relationship with a program sponsor, and, most importantly – discover a new way to work in partnership. We created a win-win scenario for LifeSmarts participants and for a company interested in fostering smart consumers and educating its workforce.

Breastfeeding denied coverage by IRS – National Consumers League

By Sally Greenberg, NCL Executive Director

Since our founding in 1899, the National Consumers League has worked hard to advocate for the better health of women and children. Florence Kelley, the League’s first leader, grew up in a family in which five of her mother’s eight children died from infection or disease. Babies during that time – the period right after the Civil War – were relatively safe while breastfeeding. Once weaned, they were exposed to illness from unsanitary food, water, and milk. Today, though we pasteurize milk and have access to safe drinking water, breastfeeding remains the best option for babies and their mothers, at least for the first 6 months of a child’s life.

That is why NCL was disturbed to read about an Internal Revenue Service decision that denies nursing mothers the ability to use their tax-sheltered health care accounts to pay for breast pumps and other breastfeeding supplies. NCL has written to the IRS to ask that the agency reverse its decision.

According to IRS Publication 502, reimbursable items include those that aid in the “prevention of disease.” The IRS apparently has determined that breast-feeding does not help in the prevention of disease. NCL could not disagree more. Medical evidence that far more widespread breastfeeding would not only “prevent disease” in the United States, but would save our health care system billions of dollars is overwhelming.

Consider the following evidence about the myriad health benefits to both breastfeeding mother and child:

  • According to a Harvard study published in April of this year, if 90 percent of American families would comply with medical recommendationsto breastfeed exclusively for 6 months, the United States wouldsave $13 billion per year and prevent an excess 911 deaths,nearly all of which would be among infants ($10.5 billion and 741deaths at 80 percent compliance).

  • The U.S. Department of Health and Human Services has found that breastfed infants have a lower risk of contracting ear infections, stomach viruses, atopic dermatitis, type 1 and 2 diabetes, childhood leukemia, and other health problems.

  • Mothers also benefit from breastfeeding because of lower risk of contracting type 2 diabetes, breast cancer, ovarian cancer, and postpartum depression (PPD).
  • Breastfed infants typically need fewer sick care visits; Congress recently acknowledged the importance of breastfeeding in landmark health care reform legislation by requiring that workplaces provide women with a private place to nurse or use a breast pump.

As Dr. Robert W. Block, president-elect of the American Academy of Pediatrics (AAP) noted in the New York Times this week, “The old adage that breast-feeding is a child’s first immunization really is true … So we need to do everything we can to remove the barriers that make it difficult.”

We agree with Dr. Block. And NCL reached out to our friends at AAP to share our letter and join forces with those who work to protect and improve the health of babies.

NCL strongly believes we need to encourage, not discourage, barriers to widespread breastfeeding. As in Florence Kelley’s day and ours, breast-fed babies get the best of all protections. Unfortunately, the IRS determination NOT to allow parents to use their tax-sheltered flex accounts to cover the cost of breast pumps has the impact of further discouraging women from breastfeeding and directly undermines what is by every measure a critical practice for improved public health. We believe the cost of breast pumps should and must be covered cost in these flex plans. We hope that NCL’s voice, along with the voices of AAP and so many others, will help to press the IRS Commissioner to reverse his decision.

Advocating for nursing moms – National Consumers League

NCL has been advocating for measures to improve the health of women and children since its founding in 1899 and was very concerned to read about the IRS’ decision to deny nursing mothers the ability to use their tax-sheltered health care accounts to pay for breast pumps and other supplies. Read NCL’s letter to the IRS.

October 29, 2010

Douglas H. Shulman, Commissioner

Internal Revenue Service

1111 Constitution Avenue, NW

Washington DC 20224

Re: The use of tax-sheltered health care accounts for breastfeeding costs Dear Commissioner Shulman:

The National Consumers League has been advocating for measures to improve the health of women and children since our founding in 1899. We were therefore very concerned to read about the IRS’ decision to deny nursing mothers the ability to use their tax-sheltered health care accounts to pay for breast pumps and other supplies.

According to IRS Publication 502, reimbursable items include those that aid in the “prevention of disease.” The IRS apparently has inexplicably determined that breast-feeding does not help in the “prevention of disease.” The National Consumers League could not disagree more with this determination. We ask that you review and reverse this misguided decision. Indeed, the medical evidence is overwhelming that far more widespread breastfeeding would not only “prevent disease” in the United States, but would save our health care system billions of dollars.

Consider the following evidence about the myriad health benefits to both mother and child of breastfeeding:

  • According to a Harvard study published in April of this year, if 90% of US families would comply with medical recommendations to breastfeed exclusively for 6 months, the United States would save $13 billion per year and prevent an excess 911 deaths, nearly all of which would be among infants ($10.5 billion and 741 deaths at 80% compliance)
  • The risk of infant death due to Sudden Infant Death Syndrome (SIDS) is lowered, and respiratory infections such as pneumonia, and necrotizing enterocolitis are nearly eliminated if mothers breastfeed their infants until at least six months after birth.
  • The US Department of Health and Human Services has found that breastfed infants have a lower risk of contracting ear infections, stomach viruses, atopic dermatitis, type 1 and 2 diabetes, childhood leukemia, and other health problems.
  • Mothers also benefit from breastfeeding because of lower risk of contracting type 2 diabetes, breast cancer, ovarian cancer, and postpartum depression (PPD).
  • Breastfed infants typically need fewer sick care visits. Congress recently acknowledged the importance of breastfeeding in the landmark health care reform legislation it enacted this year by requiring that workplaces provide women with a private place to nurse or use a breast pump.
  • As Dr. Robert W. Block, president-elect of the American Academy of Pediatrics noted in the New York Times this week, “The old adage that breast-feeding is a child’s first immunization really is true … So we need to do everything we can to remove the barriers that make it difficult.”

We agree with Dr. Block. We need to encourage, not discourage, barriers to widespread breastfeeding. Unfortunately, the IRS determination NOT to allow parents to use their tax- sheltered flex accounts to cover the cost of breast pumps has the impact of further discouraging women from breast feeding and directly undermines what is by every measure a critical practice for improved public health. We ask that you, as IRS Commissioner, review this decision and, in light of the overwhelming evidence, reverse it. We believe the cost of breast pumps should and must be a covered cost in these flex plans.

Thank you for your attention to our concerns.

Sincerely,

Sally Greenberg, Executive Director

National Consumers League

Cc: Senate HELP Committee Chairman Tom Harkin

House Energy and Commerce Chairman Henry Waxman

Treasury Secretary Timothy Geithner

Surgeon General Regina Benjamin

An Election Day primer – National Consumers League

By Jacob Markey, LifeSmarts Summer 2010 Intern

November is finally here, and LifeSmarts is, appropriately, focusing on topics in Consumer Rights and Responsibilities! As a political science major at the University of Wisconsin-Madison, very few moments get me as excited as election night — watching the polls come in and finding out the winners (especially if the people I vote for win).

Tuesday, November 7 is Election Day, one of the most important days of the year for both the short and long-term state of the country. Voting is one of the most important actions a citizen can take in a democracy. By voting, you can have your say in who is elected, the direction of the local, state or national government, and what could potentially be accomplished in the future. In honor of Election Day, I think a blog post about elections and voting rights will be fun.

The upcoming election is what is known as a midterm election, meaning the President is not up for re-election (his election will be in 2012). Even with the President’s office absent from the ballot, there are still many important races happening across the country. If you are a member of the House of Representatives, you certainly are up for re-election next month, as all House members have terms of two years. The terms for members of the Senate are for six years, but they are staggered so that, on average, one-third of the members are up for re-election during each election cycle. This helps to prevent the likelihood of the same amount of turnover as in the House.

Additionally, in most states there are gubernatorial elections and countless races for senators and representatives. There are numerous local races and many other issues up for referendum in various states.

Not just anyone can vote. Knowledgeable LifeSmarts participants know that there are some important criteria you must meet in order to vote, including:

  • Thanks to the 26th Amendment to the Constitution, if you are at least 18 years old and a U.S. citizen, you are eligible to vote.
  • There is no uniform method of voting. Each state runs elections slightly differently and has their own rules. These include hours the polls are open, how you can register, and locations where you may vote.
  • You don’t necessarily have to be in your home state on Election Day to vote. Through absentee voting, you can send in your choices ahead of time. So, if you are out of town on vacation, for work, school, or some other reason, you can use this method to still ensure your vote is counted.

There is so much information about the electoral system. If you are interested in more information about both the upcoming election the electoral process, I recommend you check out any major news site and/or your local paper. They have detailed information that will help to explain much more about American politics and our country’s political system.

I hope you are all as excited as I am about Election Day. If you are eligible to vote on November 7, go out and vote!

NCL thanks Western Union for underwriting LifeSmarts study aid – National Consumers League

November 1, 2010

Contact: 202-835-3323, media@nclnet.org

Washington, DC – With the 2010-2011 National LifeSmarts Competition well underway in high school classrooms across the country, the National Consumers League has announced a new study aid for coaches and students prepping for nationals: the Question-of-the-Day Calendar. Covering a range of subjects from health and safety to personal finance and the environment, the LifeSmarts Question-of-the-Day Calendars are underwritten by major companies, government agencies, and organizations. The November calendar, featuring practice questions with an emphasis on consumer rights and responsibilities, was sponsored by Western Union.

Each month, the official LifeSmarts Web site (www.lifesmarts.org) features a calendar containing dozens of retired competition questions for use as a study aid. The LifeSmarts daily calendars provide one challenge question related to the monthly topic area for each school day.

“Teachers and coaches may use the calendar questions to spur class discussion by asking one question per day, developing a mini-quiz given weekly, or running a simulated LifeSmarts competition,” said LifeSmarts Program Director Lisa Hertzberg. “We are grateful for Western Union’s support in making this resource available to students and coaches who are spending this fall prepping to compete in the online and state competitions for a shot at the 2011 National LifeSmarts Championship event in Los Angeles in April.”

LifeSmarts–the ultimate consumer challenge–is an educational opportunity that develops the consumer and marketplace knowledge and skills of teenagers in a fun way and rewards them for the knowledge they demonstrate. The program complements the curriculum already in place in high schools and can be used as an activity for classes, groups, clubs, and community organizations. LifeSmarts, run as a game-show style competition, is open to all teens in the U.S. in high school and middle school.

LifeSmarts topics have been chosen to encourage and reward knowledge in the areas that matter most to consumers and workers in today’s marketplace: personal finance; health and safety; the environment; technology; and consumer rights and responsibilities.

In LifeSmarts, teams of four to five teens, coached by an adult participant, compete in district and state matches with the state winners going to the national competition to vie for the national LifeSmarts title. The National Consumers League will host the 17th annual LifeSmarts National Competition in Los Angeles, California from April 30 – May 3, 2011.

The National Consumers League appreciates the financial support that makes LifeSmarts possible, which allows us to provide this program at no charge to teens and adult coaches. Our sponsors — community-minded businesses, associations, labor unions, government agencies, other organizations and individuals — understand the benefits of providing meaningful consumer education for young adults.

Western Union has been a major LifeSmarts sponsor in recent years. In 2009 Western Union provided an unrestricted education grant to NCL to develop three LifeSmarts U lessons focusing on fraud awareness and prevention. LifeSmarts U provides interactive online learning for individual students and classrooms across the United States.

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About the National Consumers League and LifeSmarts

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit: www.lifesmarts.org, email lifesmarts@nclnet.org , or call the National Consumers League’s communications department at 202-835-3323.

Collaborating for better (global) consumer protections – National Consumers League

By Terry Kush, NCL Senior Director of Operations and Finance

Two weeks ago today, I stood waiting in the Cairo airport anxious to return to Washington, DC. While in Egypt, I participated in two workshops (one in Luxor and another in Cairo) on behalf of the National Consumers League. The workshops, titled “Regional NGO Capacity Building Workshops,” was sponsored and coordinated by the United States Department of Commerce’s Commercial Law Development Program (CLDP) in cooperation with the Egyptian Consumer Protection Agency (ECPA), and funded by United States Agency for International Development (USAID). I was joined by our colleagues from Consumers Union, Consumers Federation of America, and Consumers International.

According to CLDP, the purpose of the workshops was to “strengthen management skills, build confidence of NGOs’ staff to use management tools operationally in implementing their activities, and promote public awareness and spread the culture of consumer protection.” However, I believe it is the exchange of “best practices” and shared experiences along with the various strategic planning, market surveillance and capacity building tools that made these workshops very participatory in nature, and; therefore, beneficial to everyone. In Luxor, we hosted roughly 20-25 NGOs from 7 surrounding districts. These organizations represented those new to the consumer movement and those in operation for 1 – 2+ years. In Cairo, an even bigger turn out, we had close to 30-35 NGOs representing 7-8 outposts.

In 2006, the Egyptian government instituted a consumer protection law, which resulted in the creation of the Consumer Protection Agency. Their role is “to protect consumers by implementing the consumer protection law in coordination with other governmental entities concerned with its implementation.” Sounds familiar?! Well, of course it does. They used the framework established in the 1960’s by a speech given by President Kennedy, in front of Congress (March 15, 1962), pointing out “Consumers, by definition, include us all,” and outlined his vision for consumer rights. These governing principals include eight consumer rights:

  • The right to satisfaction of basic needs
  • The right to safety
  • The right to be informed
  • The right to choose
  • The right to be heard
  • The right to redress
  • The right to consumer education
  • The right to a healthy environment

What I found astonishing is that Egypt has a consumer protection agency at all; and, while the United States works through — maybe — the kinks of re-establishing the consumer protection agency in the White House, consumers remain, as President Kennedy noted, “… the only important group… whose views are often not heard.”

What I also found interesting is some of the similarities that my own organization shares with the umbrella organization ECPA. Like ECPA, the National Consumers League houses a fraud center that consumers can use to file complaints. ECPA, as do we, receives complaints electronically, via fax and in writing. They track unfair practices in the marketplace such as durable goods, car safety and Internet fraud. Many of the smaller NGOs work to educate the consumer about his/her rights as a consumer. Like America, product safety is a never-ending battle. Egyptians would argue that their cases of unsafe products are much higher and a bigger problem than in the United States, since many of the products that come into the country do not have restrictions or guidelines that must be adhered to. At the end of the day, there was a common theme among consumer organizations, “How do we deal with inappropriate and false advertising?” to “How do we create consumer awareness and corporate social responsibility?”

These workshops speak to the ever-growing need for collaboration among consumer NGOs, as the issues increase due to the global marketplace and access to services and goods via the Internet. What we will find is that if consumer awareness is a part of both institutional agendas and government mandate we, as consumer organizations, can have a bigger impact on product safety, corporate social responsibility, fair prices in the global marketplace and fair treatment of not only consumers but workers’ rights around the world.

It is my hope that we take this message around the world as we look to create and expand consumer NGOs nationally and abroad.

NCL thanks NACDS Foundation for $1 million contribution to campaign urging correct medication use – National Consumers League

October 27, 2010

Contact: 202-835-3323, media@nclnet.org

Washington, DC – The National Association of Chain Drug Stores (NACDS) Foundation announced a contribution in the amount of $1 million to the National Consumers League’s (NCL) national campaign to raise consumers’ awareness of the public health benefits of taking medications as prescribed, which is known within healthcare as “medication adherence.”

NCL’s groundbreaking medication adherence awareness campaign includes more than 100 stakeholders from public and private sector advocacy organizations, government agencies, and corporations.  It will officially launch in spring of 2011. The NACDS Foundation has been an active participant in campaign planning, which began in 2008 and will continue through this winter.

Medication adherence is a critical issue for improving patient health and reducing healthcare costs. Nearly three out of four Americans fail to take their medications as prescribed, and almost half of Americans suffer with one or more chronic diseases that require medication therapy. Failure to take medication as prescribed is estimated to cost $290 billion annually in increased hospitalizations, doctor and emergency room visits, and factors related to preventable disease progression, according to a July 2009 report by the New England Healthcare Institute (NEHI).

With initial planning funding from the U.S. Department of Health and Human Services Agency for Healthcare Research and Quality, the National Consumers League is leading the national multi-media effort targeting people with chronic conditions and health care practitioners, with additional intensive outreach in a handful of markets across the country, to alert consumers to the reality of the health and financial costs of not taking medications correctly.

“Poor medication adherence is costing individuals their good health and our nation billions. NACDS Foundation’s generous contribution will help us take the campaign to the next level and make a real difference in consumers’ lives,” said NCL Executive Director Sally Greenberg. “NCL’s long history of successful initiatives helping consumers take medications safely, as well as our proven ability to identify areas of common concern among disparate groups, uniquely qualifies us to lead this campaign.”

“Helping to raise public awareness about the importance of taking prescriptions as prescribed by their doctors is one of our top priorities at the NACDS Foundation, and we are proud to be a major supporter of the campaign,” said Edith A. Rosato, RPh, IOM, President of the NACDS Foundation. “It is vital to public health to chip away at the hurdles preventing consumers from taking medication as prescribed and improving their health and lowering overall healthcare costs. The Foundation looks forward to actively engaging in the campaign and helping to ensure its success.”

To learn more about the campaign, visit www.nclnet.org.

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About National Association of Chain Drug Stores Foundation

The National Association of Chain Drug Stores (NACDS) Foundation is a 501(c)(3) non-profit charitable organization that serves as the education, research and charitable affiliate of NACDS.  The NACDS Foundation seeks to improve the health and wellness of the people in America.  It utilizes education, research, and charitable involvement to help people improve their health and quality of life through an understanding of medication therapy and the importance of taking medications appropriately.  For more information, please visit www.NACDSFoundation.org.

About National Consumers League

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit www.nclnet.org.

Understanding ‘risk’ – National Consumers League

By Rebecca Burkholder, NCL Vice President for Health Policy

When we read a headline about a new study that shows a drug or procedure will reduce the risk of cancer by 10 percent, what does that really mean? It can definitely be challenging for consumers to interpret the evidence for themselves.

At the 10th Annual Cochrane Collaboration Meeting I attended last week in Colorado, how we look at evidence and interpret it was the subject of several sessions and workshops. For consumers to be able to interpret evidence, one of the basic concepts to understand is how study results are reported.

Steve Goodman, with Johns Hopkins Medical Institutions, explained at one session about the difference between relative and absolute risk and that most study results are reported in terms of relative risk. So why does that matter? There are two ways to report risk:

  • Absolute risk: your own risk
  • Relative risk: used to compare the risks in two different groups of people

Here is an example when talking about how a treatment may reduce the risk of a disease. Say women have a 4 in 100 risk of developing a certain cancer. Then, research shows that a new drug reduces the relative risk of getting the cancer by 50 percent. Sounds pretty good, right? It means that the “4” in 100 is reduced by 50 percent to”2” in 100. So, the absolute risk of getting the cancer only dropped by 2 percent (4 percent minus 2 percent equals 2 percent ).

Which headline sounds better?

“New drug reduces risk of cancer by 50 percent !”

OR

“New drug results in 2 percent drop of cancer risk!”

Both of these are reporting on the same study results.

Absolute risk is generally better understood by the public, but relative risk is more often used to report results since is it usually a bigger number and looks a lot better than absolute risk.

Next time you are looking at a study on the Internet or hear about one on the news, make sure you are taking a critical look at how the results are reported, especially the risk that is reportedly being lowered. What does it really mean for you?