Student teams from North Dakota, Kentucky take national honors at LifeSmarts consumer literacy competition 

April 20, 2021

Media contact: National Consumers League – Carol McKay, 945-3242 or Taun Sterling, 207-2832

Washington, DC—Students from Jamestown, ND, and Webster County, KY were crowned the 2020 and 2021 National LifeSmarts Champions at a virtual event held this weekend, concluding today with very competitive nail-biting final match-ups. Jamestown High School beat out Dallas High School from Dallas, PA, for the 2020 title; Webster County was victorious over the team from Central Academy of Technology and Arts in Monroe, NC. 

LifeSmarts is an education and scholarship program run by the Washington, DC-based National Consumers League (NCL), the nation’s oldest consumer advocacy organization. It competitively tests high school students’ knowledge of consumer awareness, with subjects including personal finance, health and safety, consumer rights and responsibility, technology, and the environment. LifeSmarts is available in all 50 states, the District of Columbia, and in partnership programs with student leadership programs FBLA, 4H, and FCCLA. 

“We are so proud of these students from North Dakota and Kentucky, who represented their state programs with class and pride to take the championship,” said LifeSmarts Program Director Lisa Hertzberg. “They played hard and demonstrated their consumer smarts throughout the three-day event. They are true LifeSmarts champions.” 

Consumer-savvy teens representing 30 states, the District of Columbia, and 11 wild card teams, competed at the event. Throughout the 2020-2021 program year, more than 100,000 teens competed online for a chance to represent their states at the 2021 National LifeSmarts Championship. Players answered more than 3.5 million consumer questions in the online competition. 

The 2020 and 2021 National LifeSmarts Champions and other winning teams walked away with prizes and $50,000 in scholarships. 

2020 Winners
National Champions: Jamestown High School, Jamestown, North Dakota, coached by Marchel Krieger
2nd Place: Dallas High School, Dallas, Pennsylvania
3rd Place: Iola High School, Iola, Kansas and Barrington High School, Barrington, Rhode Island 

2021 Winners
National Champions: Webster County 4-H, Webster County, Kentucky, coached by Wade Raymer
2nd Place: Central Academy of Technology and ArtsMonroe, North Carolina
3rd Place: TWCA Club in Poolesville, Maryland and East Greenwich High School, East Greenwich, Rhode Island  

Teens from each of the nearly 60 champion teams represented at nationals competed as individuals, and the top five scorers received scholarships from NCL. This year’s winners were: 

2020 Individual Winners
Environment: Clement Hilty from Rhode Island
Personal Finance: Kareem Morsy from Pennsylvania
Health and Safety: Owen Sheff from Rhode Island
Consumer Rights and Responsibilities: Garret Wright from North Dakota
Technology and Workforce Preparation: Jarron Larson from North Dakota

2021 Individual Winners
Environment: Om Desai from Maryland
Personal Finance: Kylie Fung from California
Health and Safety: Rhett Huebner from Texas
Consumer Rights and Responsibilities: Wyles Gilfoil from Louisiana
Technology and Workforce Preparation: Yifan Zhao from California 

Of the Year Awards
Andrew Gryskewicz from Dallas High School in Dallas, PA, and Lily Martin from Webster County 4-H in Kentucky were named the 2020 and 2021 Students of the Year. Scott Neu (Wisconsin) and Sharon Rash (Oklahoma) were named LifeSmarts Coaches of the Year. 

Long-time State Coordinator Crystal Kraft, from North Dakota, earned the Coordinator of the Year honor. Kraft’s program was the only one in the country to hold an in-person state competition this year. 

The Sarah Weinberg Memorial Scholarship, given to students who demonstrate extraordinary commitment to community service, was awarded to Sophie Merka from Georgia. 

For team photos, event schedules, grid standings, and more, log on to 

NCL thanks the sponsors who make the program possible including Amazon, Johnson & Johnson, Melaleuca, Toyota, American Express, Intuit, and the Washington State Employees Credit Union. 

All winners at the national LifeSmarts Competition received valuable prizes donated by sponsors to the National Consumers League, including scholarships, gift cards, and fun swag items. To learn more about the program, contact NCL’s Lisa Hertzberg at (202) 835-3323. 


About the National Consumers League and LifeSmarts

The National Consumers League, founded in 1899, is America’s pioneer consumer organization. Our mission is to protect and promote social and economic justice for consumers and workers in the United States and abroad. For more information, visit

LifeSmarts is a program of the National Consumers League. State coordinators run the programs on a volunteer basis. For more information, visit:, email, or call the National Consumers League’s communications department at (202) 835-3323.